Traction Engine
Run focused weekly distribution sprints, measure retention, and see whether your channel is producing repeatable traction.
Last updated April 2026
What Traction Engine measures
Traction Engine combines consistency, channel efficiency, experiment quality, and retention health into a single weekly Traction Score so founders know whether this week created repeatable traction.
Who should use it
It is built for early-stage founders running one or two distribution channels who want a structured weekly log instead of guessing whether their growth efforts are working.
What it unlocks
Three consecutive weeks at 75 or above flag Phase 7 readiness, which gives founders a defensible traction story before walking into investor conversations.